From hydration

to collagen
to everyday essentials,

discover a new standard in health:

clinically backed, high-absorption

, and genuinely enjoyable to take

"A world first"
"Tastes amazing"
"Absorption is optimised"
"Best products to take on holiday"

Mind the wellness gap
- You take the supplements,
- you follow the routine,
- but nothing really changes.
That’s the 'wellness gap' - the difference between what supplements 'promise' and what your body actually 'feels'.
Most supplements:
- Never make it past your gut,
- are made with ingredients your body can’t absorb,
- in doses too low to matter.
We think it's a problem worth solving.
In one study, 40% of supplements tested contained zero nutrients
Another 50% contained less than what was listed on the label
The world’s best-selling multivitamin is made using waste products from the petrochemical industry
Up to 80% of a regular vitamin C tablet is destroyed in the stomach before it can be absorbed
10% of fish oil supplements bought from major retailers are completely rancid
A 500% increase in Vitamin C intake only leads to a 20% increase in blood Vitamin C levels

Zooki is built on simple ideas
- If your body can't absorb it, it's not going to work.
- If you don't like the taste, you're going to stop taking it.
- If it isn't convenient, you can't build it into your routine.
- If you don't feel or see a real difference: what's the point?
That's why our products are:
- Made with highly bioavailable nutrients, in forms your body can actually use.
- Dosed at optimum levels, not just label-friendly minimums.
- Backed by third-party testing and clinical research.
- Taste good and easily fit into your routine.
Our bestsellers
Tried. Loved. Reordered again and again.
Super Strength Collagen, 11,000mg
Vitamin C, Liposomal Liquid Sachets
Glutathione, Liposomal Capsules
Magnesium Glycinate, Liposomal Liquid Sachets
Electrolytes+ Energy and Focus
Shop by collection
Targeted support, designed around you


Multi-award winning
Zooki products have received over 20 industry awards for quality, innovation and impact.
- Won Gold at the Beauty Supplement Awards for our collagen range
- Recognised as 2025's Greatest Small Business by Tiktok
- Honoured with Exporter of the Year at the Made in the North West Awards (in partnership with Department of International Trade)
- Featured in the Startups 100 list of the UK’s most disruptive businesses

Backed by clinical research
Zooki products are powered by science.
Our Collagen range uses peptides clinically proven to improve skin health in as little as four weeks, while our Liposomal vitamins and minerals boast up to 4x higher absorption and are supported by seven studies and clinical trials, including trials in partnership with a UK university and in a hospital setting.

Stocked nationwide

Zooki is available online and in-store across the UK, through a network of trusted retail partners. Find us nationwide at Holland & Barrett, in select Sainsbury’s stores, Harrods, Whole Foods, and Planet Organic.
200,000+
happy customers
Renaaz H.Great results! I started taking them 3 months ago and since then I have seen a massive difference in my skin. It looks more plumed up and I don’t think I can do without these in my daily routine.
Sayak K.Have never felt better! Awesome! Have made such a difference to my life. I sleep better, feel better overall and the cherry on top is how good it tastes.
Filip K.Love it! This magnesium supplement has been a game-changer for me. It absorbs well, helps with muscle relaxation, and noticeably improves my sleep quality.
Aisha C.Where have you been all my life? Absolutely amazing! I have been taking this for a few months now and have noticed such a positive change in my skin, my mood and my energy levels. Such a boost!
Author's nameYou won’t regret it! The difference over the last three months is nothing short of amazing! I feel energised and alert. This has been a game changer.